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Stamford woman launches sustainable fashion brand




A new fashion brand aims to inspire women to ditch fast fashion in favour of sustainable clothing.

The Hannah Sophia brand was created by businesswoman Hannah-Sophia Dedman and is based in Helpston.

The range features a number of four-way dresses which evolve with a woman's body no matter her size or age.

Hannah-Sophia Dedman
Hannah-Sophia Dedman

Hannah-Sophia said: “I’m passionate about creating clothing that adapts to a woman’s body throughout her life, which is both practical for motherhood but still gives her the confidence to walk into a room and own it, no matter what phase she is in.

“I really struggled to find anything suitable in both my pregnancies that was long-lasting, made sustainably and that I felt good in.

“I believe clothes are an investment; good quality clothes will survive generations and can evoke powerful memories."

Family inspired Hannah-Sophia Dedman to launch her own fashion brand
Family inspired Hannah-Sophia Dedman to launch her own fashion brand

All products in the range are hand-crafted and ethically made in the UK.

Each item comes with a preservation box so it can be handed down to the next generation.

More business news.



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